Sen. Bernie Sanders is capitalizing on his viral internet meme by selling sweatshirts on his website.
The $45 “Chairman Sanders Crewneck” sweatshirt features the Vermont senator wearing a parka, hand-knit mittens and a blue surgical mask while sitting in a folding chair.
“Vermont jacket, Vermont gloves, Vermont common sense,” the description on his website reads. “100% of proceeds go to Meals on Wheels Vermont.”
Sanders’ fashion choice became a viral meme Wednesday after he was photographed sitting alone in his parka and mittens during President Joe Biden’s inauguration ceremony.
The democratic socialist defended his outfit saying he preferred to stay warm rather than be fashionable.
“In Vermont, we dress warm — we know something about the cold, and we’re not so concerned about good fashion. We want to keep warm, and that’s what I did today,” he told CBS News’ Gayle King on Wednesday.
On social media, Sanders was photoshopped into iconic movie scenes such as Forrest Gump and popular TV shows such as “Games of Thrones.”
The Brooklyn-born senator was even edited into New York City scenes — including sitting next to a hot dog stand, in a park and on the subway.