So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Well I started this marketing agency named Arrogant Marketing after seeing the need to educate musicians with the business end of the industry. I run it with one business partner who went to school for marketing/business as well. We do marketing for small business and music. We specialize in digital marketing.
Lets dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Not easy at all. Business requires lots of learning and adjusting. We try to make sure all of our services make sense for our customers and for us. If it isn’t helping and moving everyone forward we re-evaluate our business model and go from there. The biggest challenges with a startup business is the first years of growth such as being able to reinvest in ourselves, our brand, advertise and really keep up with the workload. It takes a lot of work and a lot of dedication, but it also takes a unique approach to problems.
What should we know about your business? What does your business do best? What sets you apart from the competition?
Arrogant Marketing says it all. We are Arrogant because we believe that our clients should believe they are the best at what they do. Be it music, Art, or small business. No one should ever shoot for second place. We also like to teach our clients so they can be armed with knowledge. We aim to provide every service possible but if we can’t do something we will find the best in the business for them to use instead of our services. We do consulting and brand management best. We are open with our clients and believe in the old saying the customer is always right. We try to make sure our clients are happy at all times. We go to bat for them! We are different from the competition because we care and we are completely invested in their success.
Ok Last Question, What is “success” or “successful” for you?
Success or successful to me is helping people reach their goals, making sure they have the ability to make money off of their passions. Success is being able to be around art, music and people who have passion for what they do. I measure my success in the happiness and success of others.